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Doing This Will Guarantee a High Employee Turnover

When companies found themselves closing their office doors and shifting to employees working remotely, CEOs and managers had to give up a...

Want Your Brand to Become the Next Viral Meme? Do This One Thing

Your brand is everything. It is how people know and recognize your company. Your brand also encompasses all things positive that people...

What are the Elements of Branding?

We know that the steps in branding are defining your brand, determining the target audience, connecting with that audience, launching the...

How Does a CEO Affect a Company?

CEOs are constantly in the spotlight. Who’s resigning? Who’s taking over? Who’s starting a new company? Who’s sending a car into orbit?...

Who is the World’s Most Powerful CEO?

When you think about the most powerful CEO in the world, what names come to mind? Jeff Bezos? Warren Buffet? Elon Musk? Tim Cook? Sure,...

Unsure How To Promote Your Company’s CEO? Use These 5 Tips!

Whether you’re a marketing and PR guru or just starting out in your career, you know that it is no longer enough just to have a prominent...

The Cycle of Successful CEO Reputation Management and Why You Need it For Your Company's Success

Corporations invest a lot of time and resources into brand reputation and management, but CEOs who also focus on CEO reputation...

How Ego Tanks Branding and Marketing and Jeopardizes Companies

Have you ever turned to YouTube for a Do-It-Yourself home improvement project that will only take a few hours? Imagine being in the...