Personal Branding

Improving Your Brand Through Social Media in 2023

Social media is so important to business today that some companies are able to run entirely on social media platforms. Shifts in the ways...

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Ascendant Group’s Executive ranks as #1 Non-fiction Narrative agent on Publishers Marketplace

Ascendant Group is proud to announce that Leticia Gomez, President of the Ascendant Entertainment Division of Ascendant Group, one of the...

Why Generation Z Should be on Your Radar

With a population of about 90 million and $143 billion in spending power, Generation Z is a rapidly rising consumer group in the United...

Key to Success in the Virtual Space: Being Human

With millions unemployed and all industries across the country suffering from the fallout of the COVID-19 virus, there is a lot of...

WHY LINKEDIN MATTERS FOR CEO AND PERSONAL BRANDING

Most people view LinkedIn as just another account they need to remember a password for. The truth is, if done the right way, LinkedIn can...

PERSONAL BRANDING STRATEGIES – CONNECT WITH YOUR CLIENTS

In a world where people make connections off of emotion, it is important to grasp the concept of personal branding. The reality is that...

7 KEYS TO BUILDING A SUCCESSFUL PERSONAL BRAND

I have a secret for you, though it’s hardly a revelation: most brands fail at what they are trying to accomplish. And the only thing more...

5 MISTAKES THAT WILL KILL YOUR PERSONAL BRAND

Understandably, many young careerists focus first on building a successful brand. However, it is just as important to understand what can...

3 WAYS TO LEVERAGE EMPLOYEE PERSONAL BRANDING TO GROW YOUR BUSINESS

When I work with CEOs to boost their brand through speaking engagements, social media and book deals, I often get this objection: "But I...